and Systematic Innovation Training
for Technology and
Advanced TRIZ and
Systematic Innovation for Technology and
5-day Hands-on Practical Training and
International Certification by MATRIZ, Level 2
Valeri Souchkov, TRIZ Master
Utrecht, The Netherlands
10% discount for early registration
10% discount for early registration
courses in TRIZ and Systematic Innovation
“This course is an absolute must for everybody who wishes to obtain
a deep understanding of the entire range of TRIZ tools and more from
one of the best TRIZ trainers. After this course you will be able to
apply TRIZ immediately to real problems within your own job.”
and International Production Director, The Netherlands
unique training course offers full five days of intensive
"immersion" to advanced TRIZ and Systematic Innovation. It
is based on over 20 years of experience with performing TRIZ
training and consulting projects within diverse industries.
The course provides learning and mastering practical skills
with advanced TRIZ techniques which are usually not learned
during introductory and basic TRIZ training, and which help
with dealing with most challenging innovative tasks on
The course is intended for those who want
to learn TRIZ at the advanced level and incorporate its
techniques to everyday use.
The course is designed in a such
a way that its material can be learned by both TRIZ
beginners and those who already took some preliminary basic
training in TRIZ and want to broaden and deepen their knowledge
and master skills with advanced TRIZ techniques. We do not
limit the course audience to those who already took
introductory training since we provide a set of video
training materials on basic TRIZ to watch before the course.
The course explains in detail how
different tools in TRIZ are connected, Function Analysis and
system of 76 Inventive Standards and Substance-Field
Modeling, the TRIZ Trends and Lines of Technology Evolution and their
link with Inventive Standards,
and provides an overview of the Algorithm of Solving Inventive Problems (ARIZ). The
course includes intensive practical work with real-world problems brought by the participants.
is highly interactive and focuses on practice.
course the registered participants obtain the set of video
lectures which explain the TRIZ techniques which will be
used during the course.
The course is conducted in English and in
most cases involves international audience from different
To get a detailed program and brochure
of the course, please
Engineers, designers, technology and product
managers, R&D professionals, business managers, new product development
professionals, knowledge management professionals, technology
If you want to know
more about TRIZ-based systematic Innovation, please visit our
If you have doubts if the course is appropriate to you, please
contact us and we will assess your specific situation.
in the course, you need to hold certificate of Level 1 from
MATRIZ or certificate of basic TRIZ Practitioner from ICG
T&C and the TRIZ Training International Centre.
WHAT YOU GET
- Understanding Advanced TRIZ
- Better understanding of
technological and engineering innovation.
- Learning and mastering
with techniques of Advanced
- Learning TRIZ-based Function
Analysis for system analysis, modeling, and systematic
- Learning how to apply TRIZ
knowledge bases of scientific effects to develop ideas
and concepts of new breakthrough solutions.
- Learning Functional
Idealization (trimming) to develop most efficient
products and technologies.
- Learning and understanding the TRIZ
Models, Laws, Trends and Lines of
Technology and Technical Products Evolution.
Substance-Field Modeling to model inventive problems and
develop innovative solutions to problems with
the TRIZ System of Inventive Standards.
- Overview of a process with the
Algorithm of Inventive Problem Solving (ARIZ) to solve
most difficult inventive problems.
- Gaining practical skills with ARIZ to
solve most difficult inventive problems.
of Advanced TRIZ. TRIZ as a
theory for innovation front-end and as a collection of tools
and techniques to support correct problems formulation and
new ideas generation in a systematic way.
Roadmap to advanced TRIZ techniques.
Understanding product and process evolution via innovative
Analysis to model functional interactions within a product
or a process to discover a full set of problems and
challenges which can be used for innovative improvement of a
selected product or technology.
TRIZ-based Function Analysis on the customer's problems.
Functional Idealization (Trimming):
increasing benefits/costs ratio of products and processes.
Scientific Effects to develop new
Substance-Field Modeling to build abstract models of
various problems in unified way.
76 Inventive Standards: a structured collection
of practical techniques on
eliminating negative and improving positive effects within
products and processes.
Substance-Field Modeling, Trimming, and Inventive Standards on customer's problems.
Introduction to the system of TRIZ Laws, Trends and lines of Technology Evolution.
Analysis of innovative potential
of technical systems.
Demonstration of TRIZ
technology evolution trends
specific patterns of evolution with examples.
Practice with the
TRIZ Trends of Evolution.
Introduction to the Algorithm of Solving Inventive
Problems (ARIZ): logic ARIZ, explanation of major concepts,
structure, and working principles, resolving
physical contradictions, fighting mental inertia.
Overview of a problem solving
process with ARIZ.
selection, and landscaping techniques.
Overview of additional advanced
tools of TRIZ and xTRIZ: Value Conflict Mapping,
Multi-Screen Analysis, Creativity Imagination Development.
Place of TRIZ in modern innovation.
TRIZ Implementation aspects.
Throughout the course:
- Practicing in groups
- Questions and Answers
Guide to TRIZ Techniques book
Catalog with Case Studies
Media with the courseware in electronic format
Those participants who
successfully complete the course program are awarded by the
internationally recognized certificates of the
International TRIZ Association (MATRIZ) of
Level 2 and certificates of TRIZ and xTRIZ
Practitioners, basic level.
Souchkov, certified TRIZ Master, M.Sc, internationally
recognized systematic innovation professional.
- One of developers of
modern TRIZ and Systematic
- Since 1989,
trained more than 6000 working professionals from over 50
- Assisted over 100 innovative projects in different
- Introduced first public
TRIZ training courses in Europe and has been running them on
a continuous basis since 1995.
of more than 100 publications including three books on TRIZ, systematic
innovation and creativity.
- Co-founder and Executive
Board Member of ETRIA, the
European TRIZ Association
- Vice President and accredited representative of MATRIZ, the
International TRIZ Association.
heads ICG Training and Consulting and teaches Systematic
Innovation and TRIZ at the University of Twente and TIAS Business School in The Netherlands.
A fee for the training is EUR 2000,- per person (excl.
The fee includes:
- Course seat.
- Lunch and refreshments.
- After-course free 3 months informational phone/online
The fee must be paid before the course.
Cancellation is free three weeks before the course,
otherwise we retain 20% of the fee.
discount* is applicable in the following cases:
- Two or more participants of
the same organization visiting the
- A course is visited by an existing customer (individual or
organization) of ICG T&C.
- Payment of a course fee is done at least 30 days prior
to a course starting date.
discount* is applicable to full time students.
* Discounts are not cumulative
Utrecht is a main business hub in the Netherlands located within
30 minutes by train from the Amsterdam airport "Schiphol".
Upon registration, we will provide you
with further details of the course location and a list of possible
note that the number of participants is limited due to practical
orientation of the course. To
timely register for the course, visit our
the full payment must be done prior to the workshop. We will send you
an invoice and the payment options right after we receive your
In case you have any
questions please contact us via
e-mail or call
courses in TRIZ and Systematic Innovation