and Systematic Innovation Training
> Extended Course for Business
and Systematic Innovation for Business and Management
5-Day Hands-on Practical Training and Certification
"After this course, I believe TRIZ has great potential for the
business world. It is a powerful tool to get people out of their
normal line of reasoning, and to achieve extraordinary results."
Principal Consultant, Capgemini
SYSTEMATIC INNOVATION FOR
BUSINESS AND MANAGEMENT
unique five-day intensive hands-on course targets at
acquiring and mastering skills
with modern TRIZ and Systematic Innovation in Business and
Management to increase creative and innovative performance of organizations and individuals. The course
provides understanding of the basic TRIZ principles of innovative and
creative thinking, introduces key techniques of systematic
innovative problem solving,
and explains how to put these techniques to practice. The
course is well suited for learning how to solve non-ordinary
problems which do not necessarily require innovation as well
as how to produce new innovative business and management
Breakthrough Thinking with TRIZ
for Business and Management
(20 pages, PDF).
The acquired practical skills help the course
participants to correctly formulate problems, resolve
conflicts in a "win-win" way, as well as produce new ideas
for products and services based on a guided process. In
addition to learning about philosophy, principles of power
thinking, and concepts of Systematic Innovation, the
participants acquire the basic practical skills of working
with a number of key TRIZ and xTRIZ techniques during the course:
- Understanding problems and challenges with
Advanced TRIZ and Systematic Innovation.
- Identifying system/process relationships with
TRIZ-based Function Analysis to identify and
solve problems in the
existing products and processes.
- Study and practice with Inventive Principles:
"standard" patterns of solving inventive problems in
business and management.
- Building contradiction trees with Value-Conflict
Mapping (VCM) to match customer, market and business demands with
existing business systems and services, identify hidden demands, and
explore strategic evolutionary potential.
- Systematic Business Model Innovation provides
innovative solutions for business models.
- Applying key Trends of Business Systems
assess evolutionary potential of current business models
and identify strategic directions of business systems
innovation and improvement.
The course is based a practical framework developed by
ICG T&C during many years of practice. This framework
extends classical TRIZ and puts it to the practical use
within business and management environments. The course
participants work on real examples during the course to
better understand the TRIZ philosophy and make it applicable
to a broad diversity of problems,
products and services.
The course usually hosts international audience and is
conducted in English.
If you want to learn more about TRIZ-based systematic
Innovation in business and management, please download white
managers, business development managers, business innovation
professionals, innovation managers, new business product
and service development
professionals, Six Sigma specialists, creativity and innovation
facilitators, team leaders, business process improvers,
marketing and advertisement professionals, knowledge management professionals, consultants, lecturers.
combines both basic and advanced TRIZ concepts. Thus you do
not need to have prior knowledge of TRIZ to visit the
If you have doubts if the course is appropriate to you, please
contact us and we will assess your specific situation.
of advanced TRIZ.
TRIZ and xTRIZ techniques for business and management, xTRIZ
Function Analysis of business systems and business
Practice with Function
Interaction Problem Model.
Inventive Standards for Business and Management.
Practice with Inventive Standards for Business and
TRIZ Trends of Evolution
Systems. Overview and practical application.
Evolutionary Potential Assessment and Trends of Business
Value-Conflict Mapping to
identify evolution roadblocks and future innovation opportunities.
Practical projects with learned
techniques on the customer's problems; working in groups.
TRIZ Implementation aspects.
Questions and answers,
Throughout the course:
- Practicing in groups
- Questions and Answers
To get a detailed program and brochure
of the course, please
WHAT YOU GET
TRIZ approach to solving non-ordinary and innovative
principles of "power" thinking.
correctly formulate problems and generate solution ideas in a systematic way.
Ability to analyze
existing business systems and products in a systematic
way and explore their potential for strategic evolution.
and creative thinking skills.
successful completion of the course, you will get a
Certificate of TRIZ and xTRIZ Practitioner for
Business and Management.
Valeri Souchkov, M.Sc,
internationally recognized innovation professional,
certified TRIZ Master.
- Since 1989,
trained more than 5.000 working professionals from over 50
- Assisted over 100 innovative projects in different
- Introduced first public
TRIZ training courses in Europe and has been running them on
a continuous basis since 1992.
of more than 70 publications including two books on TRIZ, systematic
innovation and creativity.
- One of developers of
modern TRIZ and Systematic
- Co-founder and Executive
Board Member of ETRIA, the
European TRIZ Association
and Global TRIZ R&D Council member of MATRIZ, the
International TRIZ Association.
- Since 2003, heads ICG Training and Consulting and
delivers courses on Systematic Innovation and TRIZ at the University of Twente, The Netherlands.
Price per seat: TBD (excl. 21% Value-Added Tax).
Price includes: course materials, handouts,
Accommodation is not included.
Prepayment before the starting course date is obligatory.
In case of cancellation one month before the course starting dates,
we provide 100% refund. Otherwise we retain 20% of the paid fee.
discount* is applicable in the following cases:
- Two or more participants of
the same organization visit the
- A course is visited by an existing customer (individual or
organization) of ICG T&C.
- Payment of a course fee will be done at least 30 days prior
to a course starting date.
- For full-time staff of non-profit educational organizations
(letter of confirmation is required)
* Discounts are not cumulative
To register for the course, please visit
In case you have any
questions please contact us via
e-mail or call
courses in TRIZ and Systematic Innovation